Virtual Roundtables
Life Sciences and Analytical Instruments
Life Sciences Roundtable
Revitalize Growth Through GTM Coverage Strategies
June 13, 2024 | 12:00 – 1:00 pm ET | Virtual
The life science market is expected to grow 3-6% this year, with academia’s continued strength and pharma/biotech sectors showing signs of return. What are leading firms doing to generate revitalized growth through their commercial teams?
Join Alexander Group practitioners for an interactive, virtual roundtable where we will explore the latest insights from our research on Go-to-Market Coverage Strategies for Growth. Topics include:
- Delivering value to customers while managing commercial costs
- Investing in specialization roles and tools to differentiate during the pre-purchase experience
- Enabling customer service through 24/7 accessibility and AI-powered self-service and search functionality
Attendees will take away best practices to apply immediately within your organization.