XaaS Benchmarking Program
Unlock Profitable Growth & Increase Valuation in 2025
In today’s volatile market environment, XaaS leaders face unprecedented pressure to balance growing profitability while increasing valuation.
Alexander Group’s latest XaaS Research reveals that net revenue retention rates for top XaaS companies consistently exceed 117%, compared to the market average of 107%.
Interviews, best practices and benchmarks from 100+ tech executives uncover several key growth imperatives around driving growth, increasing sales & marketing efficiency and enhancing seller productivity.
New Revenue Models Drive Valuation
- Leading XaaS companies achieve 12% higher net revenue retention than peers
Go-to-Market Excellence Matters
- Tech companies are investing upwards of 40% of revenue into Sales & Marketing to reignite seller productivity
Efficient Growth Strategies
- 70% of XaaS leaders indicate their renewals process lacks a clear and effective playbook that outlines who is responsible for each activity and at what time
Discover where you stand against 30+ industry benchmarks including:
- Seller productivity (bookings, quotas)
- New customer acquisition costs & qualitative practices
- Support headcount ratios/costs
- Net revenue retention
- Expense/revenue ratios
- Pay levels
What go-to-market practices will your company leverage?
Please complete the form and an Alexander Group representative will be in contact with you soon to schedule your briefing.
